Internet Marketing 12

Course Overview

This is a practical Internet business-building course where you will:

  • Learn how to strategically and comprehensively plan a website, then build and publish your site.
  • Learn Facebook influence strategies, how to build a Facebook site, and how to advertise on Facebook for best results.
  • Learn how to market using Google+, Twitter, LinkedIn, and YouTube.
  • Learn powerful strategies for SEO (Search Engine Optimization) to implement in your internet marketing campaign.
  • Learn how to generate traffic to your website.
  • Build a mobile site and learn some mobile marketing strategies.
  • Learn how to outsource and manage a virtual team.

This course is "project-based", not exam based. You must come ready to be involved and your success in the course will depend on your involvement. You can see a video introduction here.


Time Commitment:

  • 100-120 hours
Enrollment Information

Enrollment Options

Your child is...

  • An enrolled HCOS student

    If your child is already an enrolled HCOS student, you can add a new online course in your parent Encom account. Here are the steps to do this:

    1. Sign into Encom: encom.onlineschool.ca
      What if I don't remember my login info?
    2. In Encom, click on the Course Selection button. 
    3. This will show you all of the courses that are available. If you do not see a specific course that you were looking for, please contact your individual teacher (grades 5-9) or regional grad advisor (grades 10-12).
  • A new student wishing to enroll with HCOS

    To enroll your child with HCOS, go to onlineschool.ca/enrollment-options/enroll-or-register-now/. Read the information and requirements, then click the Proceed with DL Enrollment button, and complete the enrollment form.

    Once you have completed this process, you will receive an email with your username and password for Encom. Then follow the steps for an enrolled HCOS student to add new courses.

  • Attending another school, but wishes to take an HCOS course

    If you attend another school but wish to take just one, or a few courses with HCOS, please go to bconlineschool.ca for more information about how to cross-enroll. Click the Sign Up! button, near the top right corner, to get started: